Coca-Cola homosexual ads in Hungary were boycotted, 30,000 people signed the request to remove

Coca-Cola, a well-known beverage company, recently showed intimate photos of same-sex couples in advertisements in Hungary which sparked heated discussions and even be resisted by more than 30,000 citizens.

According to the August 6th report of ABC News, Coca-Cola's homosexual ad in Hungary sparks controversy. The advertisement caused criticism from the Conservative Party legislators in the country.

This is an advertisement for Coca-Cola Zero Cola, The theme is "love is love" with the slogan "Zero Sugar, Zero Prejudice". More than 150 subway and bus stops in Budapest show intimate posters of same-sex couples.

It is understood that Coca-Cola’s move is intended to respond to the local progressive music festival called “Island” (Sziget, Hungarian translation). The festival was launched on August 7 with the theme of "Love Revolution".

Although the advertisement of Coca-Cola conveyed a positive message, it was still strongly resisted by Hungarian conservative party member Boldog Istvan. He appealed to the public to boycott Coca-Cola and protest against the advertisement that was full of "provocative" meaning.

"Unless they remove this provocative poster from Hungary, I will never consume Coca-Cola products! I ask everyone to boycott!" Boldog Istvan wrote publicly on his Facebook.

To date, more than 33,000 people have signed online petitions to remove posters. The petition reads: "We seek help from everyone to remove the poster as soon as possible to curb gay lobbying for children, families, and society as a whole."

In response, Coca-Cola defended its advertising strategy in Hungary, calling itself a "long-term supporter of the LGBT community."

“The Coca-Cola Company is committed to diversification, inclusiveness, and equality in our own business. We also strongly support these rights in society.”A company spokesperson wrote in a statement to ABC News.

A spokesman for Coca-Cola said the boycott did not have much impact on Coca-Cola's sales in Hungary.

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